Corporate Culture | Building a corporate basketball culture to unite team strength
time:2023-11-13 10:00:00 click:

One of Jinghe's corporate cultures is to focus on enhancing and improving the physical fitness of its employees. Since 2016, the company has been actively organizing various sports events. In the same year, the "First Jinghe Sports Meeting" was successfully held. Among the sports meeting events, there were 5V5 and 3V3 basketball games. At that time, the initial shape of Jinghe Basketball League was gradually emerging.


The development history of the JHBA Basketball League

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       In 2019, Jinghe Company was once again specially invited by Beijing Jingdiao Group to participate in the "Jingdiao Cup" Basketball Brothers Friendship Match. Up to now, Jinghe has been invited to participate in the friendship match four times in a row. During these four years, the brothers of the Jinghe team have worked together to overcome numerous challenges and won three consecutive championships. The basketball friendship match not only showcases the teamwork spirit and love for basketball of the participating players, It can better enable everyone to feel the power of sports and friendship, and at the same time, it can also enhance the cohesion among the employees within the enterprise. Thus, the Jinghe Basketball League has begun to take shape.


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In March 2022, adhering to the cultural concept of "cultivating corporate basketball culture and competitive spirit", the company established the current JHBA Jinghe Basketball League and Jinghe Football Team, gathering basketball and football enthusiasts within the enterprise and uniting them into a team of sincere cooperation. The spirit of sincere cooperation is also one of the fundamental guarantees for the company's success.



Corporate basketball culture and competitive spirit


With the development of society, the competition among enterprises is becoming increasingly fierce, and the work pressure on employees is also constantly increasing. In such a large environment, the company has integrated its corporate basketball culture as a healthy and positive sports culture into every workshop and department. Basketball not only helps employees relieve stress and maintain physical and mental health, but also cultivates teamwork spirit and competitive awareness.


Corporate basketball culture refers to a common set of values, attitudes and behavioral patterns formed by employees within an enterprise through their participation in basketball. The team spirit, fighting spirit and competitive spirit contained in basketball are important components of the corporate basketball culture. In the basketball game, players from both sides engage in fierce competition to strive for the victory of their teams. This kind of competition is not only reflected in individual abilities, but also in the overall collaboration of the team. In enterprises, team spirit, the spirit of hard work and the spirit of competition can stimulate the potential of employees, encourage them to constantly improve their own abilities, and create more social and economic value for the enterprise. Meanwhile, the spirit of competition can also cultivate employees' ability to withstand pressure, enabling them to remain invincible in the fierce market competition.

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Therefore, corporate basketball culture, as a healthy and positive form of exercise, is of great significance for cultivating employees' team spirit, fighting spirit and competitive spirit. Through basketball, the construction of corporate culture can be promoted, a communication platform for employees can be built, and the spiritual and cultural life of employees can be enriched. It can fully display the mental outlook of the enterprise's employees. The enterprise actively promotes basketball culture, allowing more employees to benefit from it and contribute to the long-term development of the enterprise.


The Jinghe Basketball League has a total of over 20 members, divided into four teams: "Escapement Team, Diamond Team, Tourbillon Team, and Speed Control Team". Every week, the Jinghe Basketball League organizes two teams to play 5V5 full-court games, allowing the players to sweat on the court and fully display their talents.

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Basketball league Achievement display


In 2022, Jinghe and four teams from the league competed fiercely. Eventually, the "Tourbillon Team" won the championship of the 2022 JHBA Basketball League!

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The year 2022 was a special one, and our basketball league also grew rapidly during this year. We all experienced many things together, but nothing could stop the players' crazy love for basketball. It is precisely this love that inspires the brothers in the league. From the team that only had one person holding the ball and winning by individual strength at the beginning, it has now become more team-spirited. On the court, the team members communicate with each other and encourage one another. The players who used to be timid and submissive on the court have also been constantly encouraged and inspired in basketball games. Now they have become courageous and enterprising, striving hard. Some players, who had never understood teamwork and had low football intelligence, gradually transformed into those who knew how to share their skills with teammates and also learned how to be the "brain" and "engine" of a team.

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At the beginning of 2023, Jinghe Basketball League reorganized the previous four teams into three teams, namely "Capture Team, Time Wheel Team, and Star Team". After six months of intense competition on the court, the three teams achieved satisfactory results under the leadership of their captains. The players also gradually learned to handle things independently under the guidance of the three captains.


In the future operation of the JHBA League, our league captain and league chairman will also, through careful observation, discover, cultivate and supply outstanding players with basketball spirit for the company. This will not only enhance the basketball skills of the players, but also gradually help them find their own positions in their work. Cultivate individuals to possess the spirit of being loyal and reliable, dedicated to their jobs, courageous in taking on responsibilities, and willing to contribute! Here, all the players of the JHBA League wish our Jinghe a prosperous future! Wish Jing and all her family members a happy and healthy family and a thriving career!

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